










 |
 

‘The story of BOBO’ exists of two animated
films, both translated into English and French. ‘Be
HIV free’ tells the story of how the hiv virus works
inside the body in a simple and colourful way. The follow
up ‘Be AWARE take CARE’ shows what happens inside
your body when you do not take your medication (ARV’s)
on time, and therefore how important it is to faithfully take
the medication. The idea for this film arose as a result of
the many questions raised about the hiv virus by both children
and adults who played the game LOVE check. The animated films
were made especially for children in the southern part of
Africa and children in the Netherlands with African and Caribbean
backgrounds. However, after a short test period the films
turned out to be suitable for more diverse demographics as
well as other cultures. The animations have been translated
in several languages. Meanwhile these two animations, each
of around 8 minutes, wrapped in a colourful cover, along with
a quiz, are distributed on a large scale in Southern Africa,
in the Netherlands and other countries. And it appears it
is of great possible interest to many more countries.
The
first animation “Be HIV free” was created by Aljen
Hoekstra, Joost Lieuwma,WipVernooij, Bento Kassies, Gerrit
Elbrink, Bastiaan Swager en Marcel Smetsers, seven students
at the Utrecht School of Arts Academy in the Art Media and
Technology department in Hilversum, under supervision of several
specialists, like Linda van der Knaap, HIV nurse of the Erasmus
Medisch Centrum in Rotterdam, Christien Broecheler, informer
public health, especially to people with a different cultural
background and Gosia Grubba en Cynthia Jordan, both film specialists.
The internationally renowned Suzanna Lobrano submitted a short
song especially for the film. The animation was financed by
Abbott B.V. and the AIDS Fonds
The second animation ‘Be AWARE, take CARE’ was
made by four of the students, who made the first animation,
who work as free lancers now: Aljen, Joost, Bento and Bastiaan.
Content wise the team was assisted by the WEB.foundation and
Hugo Tempelman, a Dutch doctor who has been working in South-Africa
for over 14 years. He has founded a clinic and countless projects
and he does a lot of research. All of the projects are related
to hiv/aids. The charity branch of Sir Richard Branson’s
Virgin Group financed the whole animation project with a first
issue of 11.000 copies.
Design wallet: Daniëlle Schaffelaars, Il Panda
View
'Be HIV free' (just for windows)
View
'Be AWARE, take CARE (just for windows)
View the
speech of Richard Branson (just for windows)
|